Philip Kotler
Principles of Marketing - 16 edt - USA PEARSON 2016 - 731 p.
9781292092485
Marketing Process
Marketplace and Customer Value
Strategy and Mix
Extending Marketing
658.8
Principles of Marketing - 16 edt - USA PEARSON 2016 - 731 p.
9781292092485
Marketing Process
Marketplace and Customer Value
Strategy and Mix
Extending Marketing
658.8