Advertising and Promotion (Record no. 13118)
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000 -LEADER | |
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fixed length control field | 00437nam a22001817a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9789814575119 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | CDR |
041 ## - LANGUAGE CODE | |
Language code of original and/or intermediate translations of text | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Belch, George E. |
245 ## - TITLE STATEMENT | |
Title | Advertising and Promotion |
Remainder of title | An intergrated Marketing Communications Perspective |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | China |
Year of publication | 2015 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 842 p. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Advertising |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Promotion |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Belch, Michael A. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | សៀវភៅអង់គ្លេស |
Lost status | Permanent Location | Current Location | Shelving location | Date acquired | Inventory number | Full call number | Barcode | Koha item type |
---|---|---|---|---|---|---|---|---|
បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | ទូរសៀវភៅអង់គ្លេស | 2016-10-20 | 3607 | 659.1 2015 | 153213107 | សៀវភៅអង់គ្លេស | |
បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | ទូរសៀវភៅអង់គ្លេស | 2016-10-20 | 3611 | 659.1 2015 | 153213111 | សៀវភៅអង់គ្លេស | |
បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | ទូរសៀវភៅអង់គ្លេស | 2016-10-20 | 3610 | 659.1 2015 | 153213110 | សៀវភៅអង់គ្លេស | |
បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | ទូរសៀវភៅអង់គ្លេស | 2016-10-20 | 3609 | 659.1 2015 | 153213109 | សៀវភៅអង់គ្លេស |