Advertising and Promotion (Record no. 8323)
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000 -LEADER | |
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fixed length control field | 00400nam a22001697a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780256218992 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | CDR |
041 ## - LANGUAGE CODE | |
Language code of original and/or intermediate translations of text | English |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Belch, George E. |
245 ## - TITLE STATEMENT | |
Title | Advertising and Promotion |
Remainder of title | An intergrater marketing communications perspective |
250 ## - EDITION STATEMENT | |
Edition statement | 4 th |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | USA |
Year of publication | 1998 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | 762 p. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Belch, Michael A. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | សៀវភៅអង់គ្លេស |
Lost status | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Barcode | Koha item type |
---|---|---|---|---|---|---|---|
បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | 2016-03-22 | 659.1 1998 | 153201987 | សៀវភៅអង់គ្លេស | ||
បណ្ណាល័យសេដ្ឋកិច្ច | បណ្ណាល័យសេដ្ឋកិច្ច | 2016-03-22 | 659.1 1998 | 153201750 | សៀវភៅអង់គ្លេស |