Kim, W Chan  <br/><br/>
Blue ocean strategy : how to create uncontested market space and make the competition irrelevant 

 - Boston, Mass.  Harvard Business School Press  2015 
 - 287 p. 
<br/><br/><label>ISBN: </label>9781625274496 
<br/><br/><label>Dewey Class. No.: </label>658.80