| 000 | nam a22 7a 4500 | ||
|---|---|---|---|
| 999 |
_c15825 _d15825 |
||
| 020 | _a9780071133227 | ||
| 040 | _cRULE | ||
| 082 | _a658.8 GUI 1994 | ||
| 100 | _aGuiltinan, Joseph P. and Paul, Gordon W. | ||
| 245 | _aMarketing management strategies and programs / | ||
| 260 |
_aNew York ; _bMcGraw-Hill : _c1994. |
||
| 300 |
_axvi, 480 p. : _c23 cm. |
||
| 500 | _a1 copy | ||
| 650 | 0 | _aMarketing | |
| 942 | _cEB | ||