000			02945nam a2200445 i 4500
999			_c16293 _d16293
001			000050186089
003			RULE
005			20181025105140.0
008			121116s2014 nyua 001 0 eng
010			_a 2012042692
020			_a9780078023132 (alk. paper)
020			_a0078023130 (alk. paper)
035			_a(OCoLC)871480623
040			_aDLC _bCDR _cDLC _erda
042			_apcc
043			_an-us---
050	0	0	_aHF1008 _b.F47 2014
082	0	0	_a650 _223
100	1		_aFerrell, O. C.
245	1	0	_aBusiness : _ba changing world / _cO.C. Ferrell, University of New Mexico, Geoffrey A. Hirt, DePaul University, Linda Ferrell, University of New Mexico.
250			_aNinth edition.
260			_aNew York : _bMcGraw-Hill/Irwin, _c2014.
264		1	_aNew York _bMcGraw-Hill Irwin, _c[2014]
300			_axxxiv, 616 pages : _billustrations ; _c26 cm.
336			_atext _btxt _2rdacontent
336			_astill image _bsti _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
500			_aIncludes index.
504			_aIncludes bibliographical references and index.
505	0		_aBusiness in a changing world -- The dynamics of business and economics -- Appendix A Guidelines for the development of the business plan -- Business ethics and social responsibility -- Appendix B The legal and regulatory environment -- Business in a borderless world -- Starting and growing a business -- Options for organizing business -- Small business, entrepreneurship, and franchising -- Managing for quality and competitiveness -- The nature of management -- Organization, teamwork, and communication -- Managing service and manufacturing operations -- Creating the human resource advantage -- Motivating the workforce -- Managing human resources -- Appendix C Personal career plan -- Marketing : developing relationships -- Customer-driven marketing -- Dimensions of marketing strategy -- Digital marketing and social networking -- Financing the enterprise -- Accounting and financial statements -- Money and the financial system -- Financial management and securities markets -- Appendix D Personal financial planning.
520			_aThis book carefully blends the right mix of coverage and applications to give students a firm grounding in business principles. Where other books have you sprinting through the semester to get everything in, this book allows breathing space to explore topics and incorporate additional activities important to you and your students. Built from the ground up, this book is for faculty and students who value a brief, flexible, integrated, and affordable resource that is exciting, applicable, and happening.
650		0	_aManagement _zUnited States.
650		0	_aBusiness.
650		0	_aBusiness _vTextbooks.
650		0	_aIndustrial management.
650		0	_aManagement.
700	1		_aHirt, Geoffrey A.
700	1		_aFerrell, Linda.
942			_2ddc _cEB